Zoosk is a unique dating company on a mission to seamlessly integrate social networking and online dating

June 22, 2022

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Zoosk is a unique dating company on a mission to seamlessly integrate social networking and online dating

Match System

  • Search by age, location, religion, education, height, body type, and more.
  • Ability to save previous searches, so you can quickly find your type.
  • See who’s online now and who’s viewed your profile.
  • Behavioral Matchmaking technology relies on user behavior and a few match questions to determine its match suggestions (SmartPicks). The more a user browses the site, the better Zoosk’s matches will be for that person.
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  • The Carousel shows one profile picture at a time and asks users to vote yes, no, or maybe.
  • Send a like or smile to someone for free.
  • Subscribe to a one-month, three-month, or six-month subscription to read or send messages.

Ease of Use

Zoosk is a user-friendly dating site with clear search and matching tools. The signup process goes quickly, especially if you sign up through Facebook, and Zoosk doesn’t require users to complete their dating profiles before browsing the site. Though, doing so is encouraged because users with photos and full profiles receive more attention on the site.

You can write an auto-greeting to send to anyone who shows interest in you while you browse the site. Something simple like “Hi, I’m looking for someone to talk to. What are your hobbies?” can help get the ball rolling and prompt people to start chatting instead of simply swiping through potential matches.

Zoosk profiles highlight personality over looks with detailed sections showcasing a person’s interests, story, basic details, perfect match, and ideal date. Zoosk’s app users can add credibility to their profiles by using the Verification tools, which verify photos, social media accounts, phone numbers, and military service.

Something that makes Zoosk stand out as a dating site is how it matches people up. The dating site asks its users just five match questions – including “Would you date someone who has a child?” and “Would you like to restrict your matches to only certain religions?” – and then relies on user behavior to determine a single person’s dating preferences. The groundbreaking Behavioral Matchmaking system takes into account which profiles the user clicks on and likes, for example, and then tries to find similar profiles to recommend.

If you want to make real connections on Zoosk, you’ll have to subscribe to the dating site. Only paid subscribers can send messages (besides the auto-replies) to one another. Zoosk subscribers can also see who’s viewed their profiles. Both free members and paid subscribers can buy or earn Zoosk Coins, which unlock premium features on the site.

Once you’ve subscribed to Zoosk, you cannot cancel your subscription, hide your profile, or deactivate your account until after the one-month, three-month, or six-month period is over. You can cancel your subscription by turning off automatic renewals in your Account Settings, but you’ll have to wait until the subscription is up for it to take effect.

Zoosk keeps its members safe using standard precautions, including encrypting personal information, but it also urges its members to look out for themselves and trust their instincts when browsing online. Its Online Dating Safety Guide explains best practices from creating a profile to meeting in person. It’s important for Zoosk members to be on the lookout because Zoosk doesn’t conduct background checks on its members, and it cannot monitor the millions of interactions taking place every day on the site.

Instead of spending every waking hour screening its members, the Zoosk team empowers its users to report or block anyone violating the dating site’s rules or exhibiting suspicious behavior, including sending spammy messages or asking for money.